All leads get nurtured through automated lead nurture email cadences. These are designed to keep your brand in front of the consumer and invite them back to the website. Most of the time with Blue Leads, only their name and email address were captured, so we recommend only letting the automated lead nurture system reach out to those consumers.
What happens to the Blue Leads in the CRM if we don’t follow up?
Blue leads not followed up on

Written by Maria Rummel
Updated over a week ago
Updated over a week ago